Microsoft + Yahoo = Writers Gain?

You might think the stock market's antics far afield from anything affecting writers. I pay attention to most everything but sports. I'd been noticing the talk of MS having lots of cash, Google's price tumbling, possible Yahoo takovers. The pieces fall into place with today's news of the MS offer to buy Yahoo. What would that do for each and how might it affect us as a writers? Search, Baby. Search for the answer.

MSN's search engine has never been any great shakes. Yahoo was once queen until Google came along with better algorithms. Yahoo tried to diversify and became scattered. (I still can't get it to create a suitable search box.) MS tried to diversify meekly and limps along. With a cash infusion, Yahoo can bolster its strengths and give the Google search (basic and variations) real competition again.

I'm not sure what's wrong with Google, outside of pissing off a lot of website owners with its SEO debacles, but I feel certain the company has overstretched its reach, tried to expand too fast, and suffers a typical business cycle flat. I hope MS and Yahoo join to force Google improvements. This could be an all-win situation as writers become more dependent on the Internet for research that often begins with basic search services.