A recent post on
contact etiquette created lots of hoopla. When I added it to the Writer's Digest forum, responses included a request for a tutorial or class.
A rerun of the original post is the feature today at Lori Widmer's
Words on the Page. This provides a good opportunity for a more positive take on the subject, now that I have the rant out of my system.
More contact events probably involve email than snail mail, so I'll focus my tutorial efforts on electronic elocution. It is different
only in format from printed letters. These suggestions apply to the first time you contact someone you don't already know and who probably doesn't know you. Only the bulleted list below also applies to queries. Unless the contact information indicates otherwise:
* always use text formatting (not HTML)
* never attach anything to the message

* don't try to indent anything
* never include material without a covering message
* always write to a specific person
* always begin with a salutation: "Dear Ms. Lastname:"
* use blank lines to make it readable
* write in whole sentences and paragraphs
* use a business closing like "Yours truly,"
* end with
all your contact info in a block
No doubt I've left out others' pet peeves. Please feel free to add them in a comment.
Now to the content, which incenses me more than the format. When you first contact an editor, an agent, a P.R. representative, a publisher--you're usually asking a favor. Would you take a look at my material? Can you tell me ...? Will you provide an estimate, a free sample, an editorial calendar, information on ...?
Your first hurdle is establishing who you are if someone mutually-known referred you or you have some sort of relationship in common with the person you are contacting. At the very least, introduce yourself by your REAL given and surname. If you have nothing else to say about a relationship, then say nothing else about yourself. We don't care if you are a single mom fighting breast cancer living in a shack out in the bayou. Well, we might care, but it isn't relevant to the message, and if you're seeking a service, it won't make us lower our rates out of pity.
Get to the point quickly and clearly. Don't just dash off your message, edit it until it is as coherent and spare as you can make it. It is perfectly fine if the message is only, "Please direct me to your writer's guidelines." Short and to the point messages will get you a response more surely and faster than an unnecessary explanation that goes round Robin's barn.
The point here is that this is a business communication, not an informal chat between friends. I am becoming more tolerant of the "Hi" salutation and use of my first name only, realizing that people feel they know me from a forum or from reading my blog. My screen name on most websites is "Georganna". When contacting someone you don't know, however, you can't go wrong with a more formal approach, whereas a familiar, too-friendly tone may repel the receiver. "Oh, another nut job," they might think. No, really.
Yours truly,
Georganna Hancock
10725 Escobar Drive
San Diego CA 92124
858-571-5390
editor@writers-edge.info