Radio Interviews

You do not have to hire a publicist or advertise through a booking service to promote your books on talk radio. My friend Stephen Schochet and I have been scheduling our own radio appearances for several years. Working independently, we have, between us, logged over 1,000 interviews, and we continue to sell our books, CDs, and audiotapes year in and year out

This is some of the advice you'll find on William Gordon's website. He's is a full-time author and publisher who, after hiring publicists and using guest book services, discovered he was able to get himself on radio more often simply by contacting the shows himself. He has now done over 500 radio interviews for three of his four books. Not only for book hookers, any writer seeking self-publicity can use the talk radio circuit to promote a cause and get attention. [publicity]

Listen to this article